The Snowball — Schroeder's Project and the Book's Contract
Chapter 1 of 16 · 10 min
The Snowball (2008) is the result of an unusual contract: Warren Buffett gave the former insurance analyst Alice Schroeder full access to his life — archives, diaries, letters, and people — in exchange for not touching a single sentence. This chapter introduces the book's method, the metaphor that gives it its title, and the controversial honesty the course will hold to.
Alice Schroeder was not a writer but an insurance analyst at PaineWebber, ranked at the top of her field, when her deep-dive report on Berkshire Hathaway caught Buffett's attention. He was impressed that she understood the insurance math behind the company — what most analysts missed — and when, years later, he decided that a biography should after all be written, preferably by someone who could count, the choice fell on her.
The result was five years of work, thousands of hours of conversations with family, friends, critics, and former associates, and access to source material no outsider has had before or since.
The contract is the book's most important document. Buffett did not demand control — he demanded the opposite. Schroeder has recounted that he instructed her, when different memories of an event are set against each other, to use the version least flattering to himself. It is a remarkable instruction from the world's most admired investor: he wanted a book, not a hagiography.
The result was that The Snowball shows both the majesty of the interest rate compounding on itself and its price list — and that the book, published in the autumn of 2008, landed in the middle of the financial crisis that chapters 14 and 15 return to.
The title comes from the prologue. Buffett formulated his life's summarizing metaphor for Schroeder: »Life is like a snowball. The important thing is to find wet snow and a really long hill.« Wet snow is capital and ability that stick and can be rolled onward — reinvested profits, insurance float, reputation, relationships.
The hill is time: seventy years of compounding makes even a modest annual pot grow monstrous. The metaphor also explains what the book is not: it is not about quick deals but about the mechanics of snow sticking — and about what smears the snow on the way down.
The course's stance follows the book's. Buffett is portrayed here not as a saint but as an extremely gifted person whose strengths and costs hang together: the fear that drove him, the family that paid, structural advantages he enjoyed and rarely reported as advantages. At the same time as the course reads the biography, it ties each era to the principles that the Essays course systematizes and that the Outsiders course compares with other capital allocators.
The Snowball is the story behind the principles — and an accounting of what it costs to live by them.